The Possibilities of Using CATI

The possibilities for using CATI range from representative surveys of the population to surveys of special target groups and to business-to-business interviews and multinational studies. We can draw on a wealth of experience in such fields as:

  • Ad hoc research
  • Tracking studies
  • Advertising effectiveness research
  • Image studies
  • Children and youth surveys
  • Customer satisfaction studies
  • Employee surveys
  • Name/Price tests
  • Mystery Calling
  • Online recruiting

We will be happy to advise you while you are drawing up a suitable examination design (questionnaire design, random sampling, etc.), taking into account your individual goals. For example, we have had experience with the integration of conjoint elements (CBC, ACA) into the interviewing procedure.